I have always been passionate about empowering women. From the time I started my first business back in 1993, I have enjoyed chatting to them on the shop floor, listening to their life stories. I have used their feedback when designing my collections, evolving each season from the one before to help them build wardrobes over time that never date. While raising my 3 children on my own, I have grown my fashion business between school runs, generating over 20 million euros in sales while still being able to put my family first.
For many years, I have had a vision of helping other women to do the same. Too often, I have seen super talented people start the business of their dreams and give up too soon because of overwhelm and lack of support. All the while, I was powering through curveballs and bumps in the road, wishing I could convince others to just keep going.
The questions I was asked most often were “how do you do it all?” and “how do you keep going?”. If they had looked closely enough at what I was doing, they would have seen success built on failure time and time again. I vowed that one day, when I had more time, I would support and help other women to do what I had done. That day has come.
Now that my children are raised and I am spending less time dropping and collecting everybody, I find myself with more time and a burning desire to lead others through the noise and overwhelm to a place where they too can run a business that fulfils them while still allowing them loads of time for family and their other passions in life.
Over the years, I have built systems in my business that have allowed me to step back from the business and work ON it instead of IN it. Other than designing my collections I have created huge chunks of time by delegating key roles to a small lean team and it has been a game changer. I am currently building the training around these systems that will allow me to pass them on to others, so they can benefit from them too.
The first ‘Freedom from Structure’ 6 week programme is coming in Spring 2020. I will be looking for a maximum of 20 founder members to go through the programme. Once it has been completed, there will be an opportunity to help build and shape a community of like minded female entrepreneurs who grow their businesses together month by month through support and collaboration. The founder members will be hugely instrumental in helping to shape the community and will be grandfathered in at a never to be repeated price for as long as they are members in good standing. BUT, more about that later!
If you would like to hear more, please sign up below.
In the meantime, on signing up, you will get my Master Planner absolutely free. In just a few hours, this planner has helped me to map out my entire year across both of my businesses and my family life, allowing me to focus on growth without overwhelm. I am excited to share it with you so you can do the same!